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MakeALive
Overview
A class leading live streaming platform that board cast music concerts and events. To allow fans from everywhere across the globe to watch music performance without the constrain of physical location.
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With the rise of the local music industry and increasing performance opportunities, our company, drawing on extensive experience in TV and live production, has decided to leverage this expertise to develop a new business. This initiative will allow audiences to enjoy live concerts and performances from the comfort of their homes or any venue of their choice.
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Product
In the initial phase, we focused primarily on developing a website and mobile app. With AirPlay and Chromecast support, users can cast performances to their TVs or projectors. In 2024, we launched a public beta version of our TV app, providing a smoother experience with lower technical barriers for users.
The entire purchase is straightforward. Users receive notifications about upcoming events through our social media channels or email newsletters. They can visit our website, browse events, make an online payment, and complete their purchase. A reminder is also sent when the show is about to begin.
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Further Iterations
Recognizing that many users enjoy sharing their ticket purchases on social media to support the artists, we enhanced the ticket display section to make it more engaging and easier to share online, including a seamless option to post directly as an Instagram story. Additionally, users can enjoy a gallery-style view of their past tickets when visiting the "My Tickets" section.
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Summary
Product debuted on Dec 2022. And since then it has streamed 13+ shows. Broadcasting from Hong Kong, Taiwan, Macau and Malaysia. With estimated over 5000+ streams. It will continue to serve different performer needs, and keep evolving the experience.
